Corona and digitalization
Digitalization in the midst of a pandemic
The corona crisis requires massive digitalization among Danish companies
The current corona crisis has led to a radical change in behavior among the Danes, and social distance is now the new norm that everyone must adapt to. This has a significant effect on Danish companies’ working and business models, and it demands a massive focus on digitization in order to maintain competitiveness. According to Dansk Industri, 2020 has especially shown a tendency among the larger companies to heavily invest in digitization. By contrast, small and medium-sized companies are more reluctant because they lack digital knowledge.
However, if a company wants to survive the corona crisis, it cannot be reluctant for much longer. More and more customers are seeking digital channels to obtain both products and services, and if a company is not online, it is easily deselected. Therefore, it requires that even more companies – including the small and medium-sized ones – allocate a budget for the digital transition to ensure that they are equipped for the future. First and foremost, the employees’ IT competencies must be upgraded, and thereupon, more digital solutions must be implemented for both internal use and to digitalize the sales channels.
Do you need help?
Do you want to be part of the digital present and future, but need help to get there?
We can help you upgrade your digital knowledge, identify areas of optimization with high business potential, define new digital customer journeys, drive digital transformation in the company, and support the execution of a digital strategy across the entire organization. Simultaneously, we can help you choose new digital partners and tools that suit your business needs, as well as help allocate your resources to maximize your digital benefits. Let’s talk about how we can help you with digitization and the digital transformation.