Vild Nordisk Natur
Developing an e-commerce platform from scratch
Vild Nordisk Natur is a start-up specialized in organic skin care products for infants and children. With strong backgrounds in marketing, the two founders had a clear brand vision and visual brand identity, but none of them had previous experience in web design or web development.
The newly established company needed help creating a usable website and e-commerce platform designed to reflect its Nordic brand. When the start-up had succeeded in that, the objective then was to achieve digital exposure for the brand and web shop.
A simple, yet aesthetic, web shop focused on user-friendliness and rooted in Vild Nordisk Natur’s Nordic and rustic brand identity. To generate traffic to the e-commerce platform, influencers, social media, and other digital marketing initiatives were employed.
With the development of a brand new, usable web shop and competent guidance within digital marketing, the two founders were well equipped for the furture and ready to stand on their own two feet.