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THIS IS WHAT WE DO
Digital Business Strategy
DIGITAL OPPORTUNITIES AND PRIORITIES
Over time you want to adapt the entire digital toolbox, but first need to prioritize current revenue streams and “easy pickings” among digital opportunities. You are rightfully concerned about deciding on the best digital tools, where to invest and how to avoid mistakes. You want to move cautiously, but also realize that it’s time for change.
DATA AT THE CENTER OF ALL TOUCHPOINTS
You want to understand your costumer’s needs and set data management at the center of all touchpoints with them. You want to enable automation of workflows. You want to target new segments, enable ROI tracking and use data for eventbased communication. You even want to make your brand relevant when a costumer journey is about to end.
DIGITAL CHANGE MANAGEMENT
You need to decide on new external partnerships, new recruitments and the aim of digital competence. Your management group is concerned about competitors moving ahead, possible GDPR issues, compliance and infrastructure. You need support with the digital change management proces – either shortly or throughtout the journey.
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